In what has stirred up the importance of social networking in wine circles, Murphy-Goode Winery of Sonoma staged a competition this year to find the top wine-centric social networking expert. Their competition pitted 2,000 wine lovers against each other, each hoping to land the Murphy-Goode "Goode Job", which included housing by the winery and a $10,000 stipend/month for six months--initially. The Top 50 saw Atlantans' Ed Thralls and Hardy Wallace both making the cut, but when the race narrowed to only 10, and then to one--(think Thunderdome)--a single man emerged: Hardy Wallace.
Here is one of his videos.
Hardy Wallace also has a wine blog Dirty South Wine and now has a new spinoff for his new gig Goode To Be First. Or you can always follow Hardy and the Murphy Goode Winery on their website. This sounds like a dream gig! He gets to live on the grounds of the winery and soak in the lifestyle for at least 6 months. Also, he will be traveling around the country promoteing the Murphy Goode wines and writing about his experiences but most of all, he will get to drink copious amounts of wine! I have seen some of the videos he submitted for the contest and some from the other contestants. I thought they were all good but to me the thing that sets Hardy apart is his fun-loving, out going friendly personality. He seems to have pretty good wine knowledge, as they all did, but he seemed to be able to describe wine in easy to understand terms that the expert and the novice could understand. I am jealous of Mr. Wallace but wish him the best. Hopfully he can extend this gig for a while and then hire me as his intern!